I'm Ashley

Motion and Graphic Designer

I am a motion and graphic designer located on the East Coast. An observer and creator, always studying and analyzing for future reference… Is that weird? Eh, so am I! Reach out to learn more!

Currently: I’m teaching myself HTML, CSS, and Javascript. This website is an extenstion of my studies.

Experience

Department of Parking and Transportation at UVA

• Conceptualized, designed, and distributed various communication materials including, but not limited to, promotional materials for various Parking and Transportation initiatives, maps, flyers, and Candidate Profile documents for the Director of Parking and Transportation search
• Ran a successful communications strategy for University of Virginia’s Final Exercises (University of Virginia’s Graduation Events)
• Manages and updates department website and social media accounts
• Researched, tested, and acquired a mass text message system for the department for the purpose of delivering urgent messages to patrons. In addition to developing a usage plan for the text message system, researched additional use cases for other Business Services departments at the university, which P&T is a part of.
• Researched and initiated discussion for a new mapping solution that would benefit both the Academic and Health System side of the University of Virginia
• Created a general communications plan for the department that spans across the department website, Transloc, and social media (Twitter/X & Instagram)
• Worked to insure all communications, both internal and external, are accessible
• Instructed others on university branding guidelines and usage
• Trained others on graphic design concepts and Adobe Illustrator

Freelance

• Performs freelance design consulting to individuals and small businesses
• Assisted in signage creation for “Framing Fatherhood” an exhibition held by the Corcoran School at the George Washington University
• Created a video billboard that ran in South Korea for a K-Pop Group
• Created illustration for local Mid-Atlantic clothing startup
• Created a simple call to action webpage via WordPress for a GWU professor to solicit essay submissions

• Designed marketing materials for recruitment, admissions, and current students
• Designed postcards and leaflets for prospective students
• Designed resource booklet and companion mini-website for first-year students
• Coordinated with various vendors for catering and printing services
• Communicated with prospective students and parents via email to promote the Corcoran School
• Held tours of current exhibitions for prospective students
• Created email marketing campaigns using SalesForce, TargetX, and Zoom for recruitment info sessions

• Maintained communications with artists regarding installation and de-installation in the early days of the Covid-19 pandemic
• Organized and executed purchases for installations and de-installation

• Maintained a multi-million dollar higher education budget by coordinating with individual program heads in understanding their program’s budgets and future spending goals
• Processed invoices, honorariums, student prizes, and reimbursements via Concur system
• Initiated Purchase Orders, submitted deposits and payment requests via the Enterprise Accounting System
• Initiated student stipends, tuition awards, and faculty supplemental compensation payments via Banner Workflow

• Registered students for courses using the Banner System
• Facilitated practice room rentals, key distribution, and community and alumni relations
• Hired faculty and federal work-study students

Breck Inc.

• Performed in a telecommuting position requiring prompt and detailed communications between various company members and clients
• Worked independently without direct supervision by keeping track of deadlines with superior organization
• Communicated with clients to create both digital and print products that fit their needs

Education

Digital Media Design, BFA, 2019
Corcoran School of Arts & Design,
The George Washington University

Skills

• Windows OS
• Mac OS
• Adobe Creative Cloud
  • Indesign
  • AfterEffects
  • Illustrator
• Basic HTML & CSS
• Microsoft Office
• Drupal Content Management System
• SAP Concur
• Enterprise Accounting System
• Banner InfoSystems
• Salesforce

Interests

• Reading
• Technology Innovations
• Documentaries
• Learning Korean
• Studying religions and cultures
• Videogames